Bold identity for youth charity

The Source Young People's Charity asked us to design and build a new web presence for them. In turn we persuaded them to re-vamp their identity alongside the digital project. We simplified their wordmark so that it is now flexible enough to punch it's weight across a variety of applications from letterheads, signage, to clothing and online. By dropping the strap line and taking a block lettering approach their identity is now distinctive and recognisable.

Skillset used: Brand Identity, Logotype Design, Typography