Look and feel for South West rap artist

We created a strong wordmark and symbol for Toby to match his gritty sound. We developed this further by taking Toby on a photo shoot. His songs come out of real life experience so we focused on capturing his personality in an honest and very believable way. This was achieved by taking him on a journey around Bath to the kind of areas where he finds inspiration to write his lyrics. To help him develop his fan base we're undertaking his EP design, Myspace and YouTube styling.

Skillset used: Graphic Design, Photography, Identity Development